Fiat 500: Big In The City

Monday, 26 January 2009
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Fiat 500 SportWith its chic good looks, cheeky character and peppy, yet economical performance, the new Fiat 500 has everything it needs to be big in the city - except size and that's why the UK's leading business car title, 'BusinessCar' has named the Fiat 500 its 'City Car of the Year'

The honour adds to the 500's already impressive list of trophies which includes European Car of the Year 2008, CAR Magazine Car of the Year, Fifth Gear Small Car of the Year and Auto Express Best City Car 2008.

"The Fiat 500 has captured both hearts and minds ever since it was first revealed," says BusinessCar Editor-in-Chief Tristan Young. "The low emissions and great running costs combine with the 500's desirability to make a worthy winner."

The Fiat 500 is available with a choice of three engines, the value for money 1.2 51 kW, the performance of the 1.4 74 kW and, as the most economical you can now buy in Australia, the 1.3 55 kW Turbo Diesel. These are matched to a choice of three exciting trim and equipment levels, Pop, Lounge and Sport and prices start from a recommended retail price of $22,990.

"Once again the Fiat 500 has won an important industry award which we are, of course, delighted with," adds Andrei Zaitzev, General Manager for Fiat in Australia. "Nearly a year in and the 500 continues to show us how much the media, the industry and, most importantly, our customers love our Bambino!"

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